Changing Sales Forever (pcbdesign007)

The new world embraces the idea that if you have some information that the potential customer finds helps him or her in their professional lives, they will want to hear more, and opt in to do so. You then can build credibility with them, and establish yourself as a leading voice on the content you deliver to them. This increases the likelihood that they will turn to you when they have a requirement for products or services that you offer.

AmazonSupply goes B2B (foxbusiness)

The categories go way beyond Office Depot or Staples and likely will compete against other online or catalog-based suppliers. Inventory includes hand dryers, drill bits, printer paper, cash registers and more obscure products.

Fast Fashion is Driving Inventory Changes (orlandosentinel)

Over the past few years, U.S. clothiers have shrunk their typical concept-to-store times down to about six to nine months, from a previously glacial 12 months. How much further U.S. fashion retailers can go, or should go, in the quest for speed is a question that involves everything from margins to corporate culture and a reliance on cheap but distant Asian manufacturers.

Selling to Boutiques – Try Using these  B2B Flashcards (flashcarddb)

Buyers are professional and are informed – be more straightforward.

Start-Up Lessons for a 9 Year Old…hold true for a 90 Year Old (builtinchicago)

Having no customers and minimal traffic is tough, but that’s the way almost everyone starts.

The Value of Grit and Perseverance (psychologytoday)

Many of life’s failures are people who did not realize how close they were to success when they gave up, opined Thomas Edison

“There were certainly a fair number of people who were brilliant, ambitious and persevering,” Duckworth reports. “But there were also a lot who were not a genius in any way but were really tenacious.” They began referring to this tenacity as grit—the determination to accomplish an ambitious, long-term goal despite the inevitable obstacles. Grit clearly resides in the same psychological neighborhood as motivation and self-discipline, but it’s on a distinct property—and no one had ever knocked on its front door before.

Running a Family Business (businessbewareshow)

• Family businesses generate 60% of the country’s employment and 78% of all new job creation.

• The average life span of a family-owned business is 24 years.

• The number of family businesses run by women have grown 37% in the past five years.

• 35% of Fortune 500 companies are family companies.

• Family businesses comprise 80 to 90 percent of all business enterprises in North America.

• Only 40% of family owned businesses survive to the second generation, 12% to the third, and 3% to the fourth.

Why Low Prices aren’t Everything (smallbiztrends)

If you think competing on price is the only way to gain the upper hand in your niche, take a lesson from the new J.C. Penny strategy. You may not need to cut your prices to win. But deciding on a basis for your pricing and the value you feel you deliver are critical. Bloomberg Businessweek

Company/Designer Name: Occomeia Skin Care/Todd Occomy

Designer Background Summary:

How did you get started? I am a physician by trade and originally formulated an organic skincare line for myself. I was fed up with all of the harmful carcinogens in most products and decided I would create one without these ingredients that would be more effective.

Why did you join Noblivity®? To realize a distribution partner that would give our products exposure in a niche market setting.

What inspires you? Innovation that improves healthcare outcomes

What obstacles did you have to overcome to get to where you are? Just being a newcomer in a field with major players that have millions to dedicate to marketing and sales

How did you overcome the obstacles along the way? Introducing my product to family and friends and letting the word of mouth referrals take over

What has been your greatest moment on your journey so far? Becoming the top selling product (within 3 months of launching) for a national consumer direct cosmetics company. Also having my product chosen by All Natural Beauty to be included in a line of products sent to the White House!

What’s next for your brand? Distribution expansion

If money were no object what would you do right now to promote your brand? Sending out samples and getting feedback…that is how we have and will continue to develop the line.

What are the best and worst things about bringing a product to market? The time commitment that you know you will have to put in to make it a true success

What is your philosophy of life? Stay healthy , fit and Happy! These are truly the only things you have complete control of.

If you could do it all over again, what would you do differently? I would have invented it 10 years ago

When will you know you have made it? When I see it ion every retailers shelves in the world.