Company/Designer Name: Acquadila/Laurence Alessandri
How did you get started?
I do not know I do this for a long time, aesthetics, harmony, elegance, I always tried to go near
Why did you join Noblivity®?
I like this concept
How would you describe your design style, design signature and who is your targeted customer?
The spirit of the Mediterranean revisited with lightness and almost naivety. Our jewelry is sunny, our clients have personality, have women that are noticed.
What inspires you?
Mediterranean is our inspiration, its cultures, its joyful spirit
What obstacles did you have to overcome to get to where you are?
I scaled all sorts of mountains and hills, my background is very varied.
How did you overcome the obstacles along the way?
Probably with terrible urge to have a nice life
What has been your greatest moment on your journey so far?
I created in 2004 an accessory for women who have multiple handbags “Very Intelligent Pocket”. Very quickly we realized that this reality is universal, it has been sold to date, more than 3 million units!
What has been the biggest change in your designs so far?
Two years ago I decided to stop working as a designer for other brands to create Acquadila is a radical change of working for yourself
What’s next for your brand?
We will take a textile line but for now it’s a secret
If money were no object what would you do right now to promote your brand?
I would work with a star marketing strategy to establish a wonderful, we had a great ad campaign, and then the stars of Hollywood ascend the steps of Cannes adorned with necklaces Acquadila, did you have 15 millions $ ?
What would you attempt to do if you knew you could not fail?
Nothing! the risk is part of the adventure is a good engine.
What is your philosophy of life?
Advance, surpass its fears, and smile!
If you could do it all over again, what would you do differently?
Almost everything but this is probably a mistake, except to learn my lessons in English!
